Apple’s best marketing has always been about what a product does, not what it has. Forget MHz and GB and mAh — how much faster does it launch apps? Play games? Snap pictures? Load web pages? How many hours of video and talk time? These are things that anyone can not only understand, but appreciate.
Shane's Blog
VP of Digital Media at KCPT - Kansas City Public Television. I use apple computers. I listen to radiohead.
Follow me on Twitter.
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2012-09-19
Source: appleoutsider.com
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