It is difficult to know when and how to change your level of control over a critical resource — but making the changes is critically important. Existing relationships often generate strong inertia, both with resource suppliers and from expectations that your customers have about your products. Yet if you do not take the risk of a short-term hit to your reputation — while, of course, working hard to manage the damage during the adjustment period — you face the much greater risk of becoming obsolete.
Shane's Blog
VP of Digital Media at KCPT - Kansas City Public Television. I use apple computers. I listen to radiohead.
Follow me on Twitter.
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2012-10-06
Source: blogs.hbr.org
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